Ways of Seeing (1972)

Watch Ways of Seeing - Commercial Art

Type : Episode Season: 1Episode: 4
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Details

In the fourth programme, on publicity and advertising, Berger argues that colour photography has taken over the role of oil paint, though the context is reversed. An idealised potential for the viewer (via consumption) is considered a substitution for the actual reality depicted in old master portraits.

  • Genres: Documentary
  • Language:  English

Cast & Crew

  • Cast:John Berger
  • Creator: John Berger
  • Producer: John Berger, Mike Dibb, Mike Dibb

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